Pound Cake Secrets: Keeping It Moist &amp; The Fun Story Behind the Name There’s something irresistible about a perfectly baked pound cake—moist, buttery, and bursting with nostalgic flavor. If you’ve ever savored a slice from Cakes Buy The Pounds, The BEST Pound Cakes In the Business, you know exactly what we mean! We often hear two questions over and over from curious cake lovers: How do you keep pound cake moist? and Why is it called a 'pound' cake in the first place? Grab a cup of coffee ...