Est. 2024 | Houston, TX
Empowers women with handcrafted beauty, wellness and fashion products for care
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E&J Lorae is a beauty and fashion brand that empowers women—especially Black women—by offering handcrafted products designed for textured hair, melanin-rich skin, and inclusive body types. From nourishing body butters and growth-focused haircare to mood-enhancing candles and confidence-boosting lingerie, every item is made with intention and cultural pride. Our mission is to turn everyday self-care into moments of healing, strength, and celebration.