“What’s in My Food?” is a fun board book that helps kids (0–5) learn what's in food and how it fuels their bodies. Follow the FI Guy as curiosity turns into healthy habits and food confidence!

What's In My Food?™ Board Book

Make mealtime fun and educational! This bright placemat features the FI Guy and helps children learn about food — a simple way to build food intelligence with colorful, kid-friendly visuals.

What’s in My Food?™ Educational Placemat

Help kids discover what’s in their food! This interactive nutrition label whiteboard lets kids explore protein, carbs, and veggies while setting goals, comparing meals, and building healthy habits.

Nutrition Label Whiteboard

FI for Kids teaches nutrition through play, curiosity, and hands-on learning.