Est. 2024 | Sheridan, WY
Niche Era creates the ultimate unofficial fan shoe for the NBA and WNBA.
Niche Era is a footwear brand focused on creating custom-designed basketball shoes that celebrate local basketball culture. Our Hoop Dreams by Niche Era collection features area codes on the back to represent cities and teams. We offer high-performance, eco-friendly shoes through a made-to-order model. With a focus on sustainability, exclusivity, and community, we also empower local entrepreneurs through our wholesale licensing program.