In-House Specialists vs. Boutique Agencies: Finding the Right Fit for Your Marketing and PR Needs When you’re building the brand of your dreams—whether it’s an arts collective, a cutting-edge e-commerce store, or a bold new creative startup in Saint Louis like Redd’s World, Inc.—marketing and public relations are critical. But as resources stretch and priorities shift, every leader faces the big question: Should you build an in-house team, or does it make more sense to partner with a boutique...