Est. 2019 | Brooklyn, NY
Shimmer & Flex is a women-focused coaching brand to build women's confidence.
Shimmer & Flex Fitness offers personalized coaching for women, specializing in glute growth, strength training, and sustainable fat loss through customized workout programs and tailored meal plans. The brand provides a supportive community chat for accountability, nutrition tips, and wellness guidance, along with annual fitness bootcamps that teach effective at-home and gym workouts. Shimmer & Flex also features exclusive merch and plans to expand into a private studio space.