Est. 2025 | Los Angeles, CA
Signal Bby reimagines fragrance as scent companions.
We create creature-like scent companions you can hold, play with and collect - squeezable, character-driven objects that dispense fine fragrance. Targeted at Gen Z and early Millenials, this is not just fragrance. It’s a crossover franchise that blends beauty, toys, fashion and fandom into a whole new category.