Est. 2020 | Louisville, KY
WOW is a retail + media platform putting money into women’s wallets.
Woman-Owned Wallet is a feminist lifestyle brand and creative platform that designs empowering products and showcases 50+ women-owned businesses. Through our WOW Originals line, walking tour, podcast, and events, we create visibility and income for underrepresented entrepreneurs. Our mission is simple: put more money into the wallets of women through bold products, storytelling, and community-driven commerce.