Thanksgiving is seven weeks away. And there's a two-minute task that decides whether a holiday searcher calls you or your competitor on that day. Here's the problem: your Google Business Profile shows your regular hours, always. But Google has a separate field called special hours — date-specific exceptions that override your regular hours for that day only. If you don't set them, your profile keeps showing your normal hours on days you're closed, early, or late. A customer drives across town...

Awesome Leads Local SEO: Set Your Holiday Hours on Google Before Thanksgiving

More from Awesome Leads Local SEO