How to Secure Small Business Funding: A Comprehensive Guide

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Skip Team

July 01, 2023 2 min read


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Starting and maintaining a small business can be a rewarding yet challenging endeavor. A critical aspect of this journey is securing funding, a lifeline for small businesses. In fact, a staggering 82% of small businesses fail due to cash flow problems, highlighting the importance of consistent funding. Whether it's through grants, loans, or other financial avenues, staying proactive in funding can mean the difference between thriving and closing.

Understanding Small Business Funding Options

1. Grants

Grants are a highly sought-after funding option since they don't require repayment. These are typically offered by government entities, non-profit organizations, and sometimes private corporations. They are often targeted towards specific types of businesses or entrepreneurs, such as women, minorities, or businesses operating in certain industries or areas.

2. Loans

Loans are a traditional and widely used funding source. Options range from bank loans, which often have stringent qualification criteria, to online lenders who might offer more flexible terms. Interest rates, repayment terms, and eligibility requirements vary significantly, so thorough research is essential.

3. Venture Capital and Angel Investors

For businesses with high growth potential, venture capital (VC) or angel investors can be a viable option. These investors provide funding in exchange for equity in the company. Securing VC funding can be competitive and often requires a strong business plan and the potential for high returns.

4. Crowdfunding

Platforms like Kickstarter and Indiegogo have opened new avenues for funding, allowing businesses to raise money directly from consumers. This method not only provides financial backing but also validates the market demand for your product or service.

5. Business Credit Cards

Business credit cards offer a flexible way to manage cash flow and handle day-to-day expenses, often with the added benefit of rewards on business purchases. They can also aid in establishing a business's credit history, which is crucial for future financial endeavors. However, it's essential to use them judiciously due to potential high interest rates and the risk of accruing debt.

Skip: Your Gateway to Finding the Best Funding Options

Finding the right funding source can be daunting. This is where Skip comes in as an invaluable resource. Skip offers a comprehensive search tool for funding options, simplifying the process of discovering and assessing various funding avenues. Their tool, accessible at Skip's Funding Search Tool, allows entrepreneurs to easily check their eligibility for different funding options, saving time and resources in the quest for appropriate financing.

The Big Picture: Why Funding Matters

Securing funding is more than just a financial transaction; it's about ensuring the sustainability and growth of your business. Consider these statistics:

  • Small businesses with two founders, rather than one, raise 30% more investment, have 2.9 times more user growth, and are less likely to scale too fast.
  • Only 0.05% of startups raise venture capital. This highlights the importance of exploring diverse funding sources.
  • Crowdfunding campaigns on Kickstarter have a success rate of about 36%, with technology and design projects leading in terms of dollars pledged.


Funding is the lifeblood of any small business. Understanding and accessing the right funding options can set the foundation for success. Tools like Skip’s funding search not only simplify the process but also ensure that entrepreneurs are well-informed and prepared to take their businesses to the next level. Remember, a well-planned funding strategy is a key ingredient in the recipe for a successful business.

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