The Sephora Beauty Grant

Details

The 15 Percent Pledge, in partnership with Sephora, is launching the Sephora Beauty Grant, awarding one Black business owner within the beauty industry a $100,000 grant to unlock the next level of growth and potential for their brand. Here's how this program works:

• Business sells a product and has annual revenue of at least $100K or more
• Must have been in business for at least 1 year
• Businesses must sell a CPG product:
• Must sell a product in at least one of the following categories: Beauty, Haircare, Makeup / Makeup tools, Skincare, Fragrance, Bath & Body
• One founding member from such a background, including, but not limited to, backgrounds such as Black/African/African American, AAPI, Hispanic/Latino/Latina/Latinx, Indigenous, LGBTQIA+, parents with earned income below the poverty level, first-generation immigrants and women. Founders from any background traditionally overlooked in venture capital funding may apply regardless of race
• Application requires elevator pitch video, pitch deck, P&L
• Apply by November 28, 2025